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Courses / Map of Local and Sustainable Businesses in Barcelona

Internal notes. click to show/hide

Internal Notes

Ideas:

  • Map with local places to buy food
  • Online map that doesnt requrie wifi
  • Directions from IES center included
  • Suggest App


Convert the map from http://iesgogreen.seeds4c.org/Where+to+eat+in+Barcelona to wiki map and all the information from this convert to this website so that it is truly sustainable and can be used and added on to by future students.


Contents of this page:

Summary

Our action plan involves creating an online map that shows IES students local restaurants and markets that they can go to while studying abroad in Barcelona. Through this map we want to encourage IES students to shop and eat at local and more sustainable food venues throughout the city. This map will provide them a simple and easy to use way of finding these restaurants to continue to eat sustainability while they are living in Barcelona. Not only is eating and shopping locally in Barcelona more sustainable, but our map itself will be sustainable. We plan on using an online format which is more sustainable than a printed map and provides the option for future students to change and build upon the map when they learn about new restaurants and markets once our group has left Barcelona. This means that this map will be able to be used for a long period of time because it will constantly be changing and adapting so that it is always up to date.

1. What is the action

1.1. Similar actions form previous semesters

A similar action from previous semesters is titled “Localvores- Eating Locally in Bcn.” We really liked the concept that this group started and wanted to build off of their work. One thing that we noticed about their map was that it was presented through a Wordpress format which means that you need login information to access the map and make any changes. This is not sustainable obviously because no changes can be made and therefore the map will go out of date. We want to solve this problem by creating a map that future students will have access to which will solve the issue with their maps sustainability.

1.2. Why this or a similar action didn't succed in previous semesters?

This action did not completely succeed because it was not sustainable in the long term due to its inability to be continued by new groups of students each semester. While there was a map created, the lack of possibility for future students to add and update the map created a lack of sustainability as a whole in the similar action.

1.3. SWOT Analysis

  • Strengths
    • Promotes local markets
    • easy access for students
    • boosts local economies
    • english makes it easy for IES students
    • no cost
    • valuable resource for students new to the area
    • more healthy options
  • Weaknesses
    • relies on students participation in the future
    • no regulation of posting information
  • Opportunities
    • Provide students with information about local food they might not have ever found on their own
    • Continuous addition to the map is available for students-- maintains relevance
    • Students could use the map to find restaurants/markets to go to together-- bonding experiences
  • Threats
    • speed, access and ease of the internet
    • convenience of restaurant locations
    • expensive prices of organic food

1.4. Feedback loops

We believe that there will be positive causal links in the feedback loops considering the increasing number of students who look at this map (+), there would then be an increasing number who might go to these markets and restaurants (+). Further, the more who ended up going to the restaurants and getting into the idea of local food might be more likely to seek out new local/sustainable markets and restaurants in Barcelona and add to the map creating a truly sustainable action (+).

1.5. Advertising

To advertise our map we would definitely have an ad on the IES website as well as in an email sent out to students and utilize forms of social media such as Facebook, Twitter and Instagram. These are good options for advertising because they are all very sustainable since they do not require a printed copy and can be easily distributed to a very large population.

2. Why this action makes things more sustainable?

This action makes things more sustainable because it no longer requires IES to print this information in the booklet they give students. Instead, they can simply provide a link to the map online which is much more sustainable and means that the booklet will have fewer pages over all. As well, since it will be able to be used over the long term, it is a lot more sustainable than past blogs that are now closed since we no longer have access to the login information.

2.1. Potential Costs

The main cost that involved in our action is time. The creation of the map as well as the maintenance of map content are time consuming. Gathering information about restaurants and markets and making sure that it is kept up to date means a great deal of time will have to be put into the map. While not involved in our explicit actions, there could be costs involved if the map were one day converted into an app for iPhones or Androids

3. How will you implement it

3.1. Prototype (or Proof of Concept)

Our Prototype is available on this page in the form of our map. The map contains geotags of not only local, sustainable restaurants, but also markets that students can use to find healthy, local, sustainable alternatives to other establishments in Barcelona. Once a student clicks on the geotag, the description and specific location of each place will pop up. While this is accessible via internet, we also hope that students will be able to access these locations without wifi. Considering our limitations in technological knowledge and time, we are unable to create the desired pdf that would allow students to access our map without wifi. However, with the help of Professor Xavi the pdf can be created and implemented at a later date. Students will be able to download the pdf when they have wifi and save it to their phones for easy access.


And see it in action (view geolocated items, etc) here:
http://sustainability.seeds4c.org/Geolocated+Wiki+pages

Included places in the map at this time:

3.2. "Cradle to Cradle" design

This action uses “cradle to cradle” design very well because it creates no waste in the first place. Creating an online map has no waste production involved considering the lack of paper or concrete resources- all communication and information will be provided online.

3.3. Flyers?

We would have no flyers considering the fact that we are keeping in mind a cradle to cradle design that relies specifically on usage of online rather than paper or concrete materials. Rather than flyers, our map could be advertised through email and by word of mouth in IES classes and orientations.

3.4. Incentives

This action is offered as an opportunity for students not only to make responsible choices about what food they purchase and consume, but also provides general suggestions that students knew to the city and country as a whole could find useful. Specific incentives that we might suggest are looking to see if a restaurant or market offers student discounts. Also, we could stress which stores offer vegetarian and vegan options considering this is somewhat difficult to find in a city that offers a lot of meat options.

3.5. Relationship with the Other initiatives being implemented

Welcome package; This map could be included in the information given in the welcome package for IES students- especially parts that are sent off online. We believe that this document will be especially helpful in the welcome package considering students new to Barcelona will be looking for places to explore and discover and why not begin with the healthiest, most sustainable options?

3.6. How will this action be sustained when you are not here?

We think that this action will be sustained in the long term because many students and members of the IES staff share a love and passion for food and the food culture in Barcelona. We hope that students will realize how valuable the information on our map is and will continue to build upon the information and encourage the continued use of the map in the future.

3.7. Comparison to similar actions form previous semesters

As described above our main comparison was to the “Locavores-Eating Local in BCN” project as well as the IES BCN Go Green map of "Where to Eat?" where we used restaurants and markets from their map and converted it into a format that would allow future students to add and view more easily; our main addition will be the ability of future students to add on to the map which will make the project in itself more sustainable and continuous for the future of IES.

4. Time-sheet / Chronogram

4.1. Who will do what

Divide the amount of restaurants/markets to convert to the Wiki tabs by three so that we will have an even amount of work and conversions between the three of us.

4.2. What has been done this semester?

This semester we were shown the IES BCN Go Green page and the map of “Where to Eat?” which we hope to propagate and further its influence in our own actions. We have also been keeping an eye out for other restaurants/markets to add to this list.
The creation of the map on this sharable and addable page has been a major action done for the progress of this project and future distribution of this information.
Once there is a .pdf document we would plan to send it out to the IES Barcelona Facebook page as well as share the access information to this page to make editing and adding possible.

4.3. What needs to be done to repeat the action in the future?

As explained above, the action itself is especially sustainable because of its ability for future replication. The new format of creating a map using Wiki tabs and the tools discussed in class will allow future IES students or whoever has access to these tabs to add new findings of local/sustainable stores and restaurants that might pop up in Barcelona.

In the email sent out to future students we would outline how one could add to this page:
Once a student is logged onto the sustainability.seeds4c.org account, they would click on our project.
In order to add a new destination, whether it be market or restaurant, a student could:
- Fill in the name of establishment in the top blank section, click the check next to this blank space marked "Child Page" and also click "add new page"
- Once the student has created this Child Page, they would scroll down to the map. There there would click seach location and paste the address of the new location into this bar. Note: the location should just be the street address followed by 'Barcelona' - anything too much more might confuse the locator
- Once this has been done, a student can add a description of the restaurant or market and include anything special about the place, for example, if it caters to vegetarians, vegans or those who are gluten-free.
- Finally, the student must click SAVE.

5. Document format

Map using Wiki Tabs and geotags that provide descriptions of each local restaurant and/or market. This is the format using wifi. Eventually with the help of Professor Xavi the project will be turned into a pdf format and accessible without wifi (pdf and odt).

6. Bibliography

Past Map Project: http://iesgogreen.seeds4c.org/Where+to+eat+in+Barcelona

7. Other References

See the instructions about the map:

8. Annexes

8.1 Offline version of the map/guide

A quick conversion of the guide into PDF can be found here:
Image 2015Spring Local Sustainable Businesses BCN

And the editable version, here (you can edit it With Libre Office, for instance):
Image 2015Spring Local Sustainable Businesses BCN

Our Copyright license will be through Creative Commons and will be specifically in the Attribution-ShareAlike 4.0 International format considering we would like our project to be shared freely and continuously. Of course, we do want to make sure there is protection of our content and that we receive appropriate credit. It is also important that future projects that use our information will share it in the same way to ensure maximum distribution of the project and information.

Cc

8.3. What did you learn and what did you incoporate from the feedback received?

We have learned that people are very willing to learn more about eating and shopping locally when it is being offered to them in an easly accessable way. We have taken the feedback and incorporated it throughout this report starting with re-emphasizing the importance of the health impacts of many of these restaurants and stores over others. Our fellow students agreed that a format for accessibility of the map without wifi might be useful... which will be addressed with the creation of the pdf. Additionally, we agree that we want our action to be sustainable in the sense that future students can add on and improve our project.

8.4. Acknowledgements

We would like to thank our fellow students for their feedback and our Professor for helping us out with creating the pdf version of our map. Additionally, we would also like to acknowledge students who have done similar projects in the past for giving us some inspiration and drawing from their initiatives.

8.4. Students involved in this action

Jackie Hazelwood
Sara Blatchford
Elsa Gomez Pena

Feedback from your class mates through the Peer-Review Assignment
Items found: 10
ReviewerThings to keepThings to improve
ajblumenthalDiscount at local restaurants is a great incentive for people to view this map and use it.If you are going to leave this site open for anyone to edit, then you may need someone to monitor the site in order for the posts from others to stay relevant to the website.
ashleyzippermanThis is a very resourceful and useful project that can really benefit IES students. Things I would keep are your SWOT Analysis because it is very clear and well thought out. The advertising is also very efficient and seems to be the best way to promote this product.One thing I would improve would be to stress the benefit of this option being a healthier alternative. You can include this in your Feedback Loop, Why is this option more sustainable, and Incentives sections. This is a very important factor when it comes to eating locally and wholesomely. There also needs to be a clearer plan of action as to how to give access students to accurately update this map. This could also work as another incentive. There is the possibility of adding an incentive to keeping the map up to date and fully functional. There are a lot of restaurants throughout Barcelona so it is hard to keep track of their whereabouts, so providing an incentive for students to actively keep the map up to date would be highly beneficial.
davidcostlowThis guide will help students get acquainted with the restaurants of the city and allow them to make smarter choices with what they eat.Could you include a list of sustainable businesses other than restaurants also (such as certain markets/clothing stores/workshops/etc)?
hbesler2I really like the idea of using different forms of social media as advertising in addition to sending out a mass email and posting it on the IES website. By doing so, I think that so many more students will see the map and will actually utilize it. I also loved the incentive of advertising restaurant discounts/vegetarian options because I think that students will greatly appreciate them (especially the discounts).Instead of relying on students to build upon the map in the future, you could also try to establish an agreement with IES where each year they update/distribute the map to students. I think that that would be more reliable than leaving it to the students only.
KieranHanlonNice work guys! I would definitely keep the map open for changes. It allows the map to expand and develop over the years.. thus sustainable. Still try to add your action to the IES bcn green page!You may want to work on the incentives for individuals to add to and sustain your action.
Nicholas HahmVery cool idea I would have loved to have something like this when I came to Barcelona. Also getting extremely specific for example putting in only vegan places is a very cool idea.Are you going to allow people to edit the map and if so who, and how will you convince them.
poznerjI think this is a great idea. Compiling a lot of restaurants in a single place would help, particularly if you can manage to provide a means of accessing it without an internet connection.I think it is a good idea but I would suggest you include gluten-free restaurants if you intend to include a way to find restaurants that are vegan, vegetarian, etc. It would certainly be helpful because it is quite difficult to eat here if you have this specific dietary restriction. It would be extremely useful because gluten-free restaurants are not well advertised here.
Robert.BotwinickI would definitely keep the map and any other pertaining materials online because it would be the most sustainable way of preserving and updating it.It might also make sense for all students to be allowed to post their favorite Barcelona restaurants (any restaurant, not necessarily sustainable restaurants) because it would make the transition into the city much easier and would require no extra work from the group. Maybe use an email blast to IES students to inform them of the project and receive input as well as project your findings.
SimosThis makes sense as it certainly is beneficial for the majority of students to eat at local places because of the multiplier effect. The guide will certainly help students in that sense. I feel as this could offer a little bit more. Sure, it is sustainable. But there are aready maps that explain where to eat. Furthermore, it is pretty easy to tell which restaurant is local and which aren't. It is more based on student preference in regards to which restaurant they decide to choose.
tcremin617I think this is a great idea. I know coming to city it is sometimes hard to find good places to eat, especially more local places. I like how you are going to try and work off the other years work because you will probably be able to incorporate a lot of different ideas.Maybe this is an idea to incorporate into the welcome packet or something that is discussed during orientation. This would require coordination with the creator of the welcome kit and IES.



Page last modified on Sunday 10 of May, 2015 19:05:14