1. Reuse A Shoe
Reuse a Shoe
This action is about recycling the shoes of people to help create athletic facilities for underprivaledged countries/ regions. It will be done by collecting shoes from people that don't need them anymore.Many people tend to throw their shoes out after they have used them to the fullest capacity. My sustainable action corresponds with Nike's Re-use a Shoe campaign where they are collecting shoes that people don't use anymore. Nike will recycle them for underpriviledged countries for use of athletic facilities. For example, they will use the rubber from the shoes to use for tracks in underdeveloped countries
1.2. Why this action makes things more sustainable?
Justification: Answer this question as clear as possible: "Why your action is improving the Sustainability of IES Abroad Barcelona?. Use as many concepts as possible from the ones you learned in this course. Like:
- Overall more sustainable
- Instead of throwing the shoes out and wasting the resources it will help waste become food (cradle to cradle instead of cradle to grave)
- eco effective- takes the rubber and recycles them to do something good for someone in need
- Change in Attitudes
- Reducing dependency on new resources and it emphasizes recycling of useful resources for the better of good of society
- Externalization of costs- costs of collecting shoes is minimal, the only costs involved are shipping shoes to NIKE headquarters
- Long term effects- help the country out socially and economically by improving standards of life while doing it in a sustainable fashion
1.2.1. SWOT Analysis
- provides source of athletic facility for underdeveloped regions
- saves cost to produce more rubber- recycle it instead of creating more
- makes people feel like they are giving back- more inclined to become involved
- easy to distribute bins around Barcelona
- bad odor
- costs of transportation
- if transport is involved, the usage of oil will become a problem
- give back- good semaritan
- people will be willing to donate shoes
-help out underdeveloped regions
- bad odor from shoes
- poor condition of the shoes
- may not be able to reach the masses
1.2.2. Feedback loops
1) Increase people that donate shoes
> increase the number of shoes recycled > decrease in raw material consumption >increase in reuse of rubber shoes > decrease waste produced from throwing out shoes
2) more advertisement
> emotional tie> change in attitude by IES students > more donations> less shoes thrown out by students in IES--> no more need for advertisemt (Reinforcing loop)
3) bins around barcelona
> collect shoes from students/ people> less waste by people > giving back to barcelona and other regions of the world> increase moral/ want to continue action (Balancing loop)
1.2.3. Potential Benefits
One benefit could be the preservation of rubber as a resource. Another benefit is that it will help these regions develop a sports facility which in turn will increase standard of living.
1.2.4. Potential Costs
- transportation costs of shipping shoes
- minimal costs for assembling shoe bins
- A flyer will be hung up all around IES notifying students that if they looking to get rid of their sneakers they can feel free to donate them for a good cause. Also, posters in local athletic stores as well as around the city will help reach the masses.
Distribute boxes for shoes
- a bin will be available in various locations around IES. This bin will have a top to it to secure the bad odors for infiltrating IES. Also, I will make sure that the shoes are sprayed down once a week so that they smell as pleasant as possible. In order to reach the masses, I will make sure to contact the local athletic stores and pitch them my idea. In the states many shoe stores have bins that collect shoes for NIKE's REUSE A SHOE.
Keep contact with NIKE and the local shoe stores that have the bins
- I will make sure that everything is going smoothly and I will make sure to empty the bins once full. I will then contact NIKE and ask them where they will need me to send these shoes. The closest collection shop is in the UK and Germany.
1.3.1. "Cradle to Cradle" design
This action is definitely Cradle to Cradle because it takes the shoes from others and it helps recycle them to help better the society of the underdevloped regions. This design takes the waste from one and turns it into a resource for another. Also, this design fully maximized the resources from these shoes by recycling the rubber to make sports facilities
1.3.2. Questions for the unified survey
Would you be interesting in contributing any time or effort to gathering unwanted goods to a collection bin for underpriveledged people? No- 35%, yes 50%
Would you be willing to hand over your old shoes-- no 10%, Yes 75%, "you wouldn't want them" 5%
1.3.3. Analysis of the results in the survey
The results from the survey make it easy to conclude that the majority of the people are willing to contribute there old goods to help underpriviledged people. This shows me that this action has a lot of potential as people are ready to participate!
If people donated I would try to get the shoe stores to offer a 5% to 10% coupon towards goods in their stores. This would increase incentive by people to turn over shoes because along with moral satisfaction they will also get some type of reward for their donation
1.3.5. Relationship with the "Sustainability Club" (SC)
The sustainability club deals with sustainable actions that help preserve resources for as long as possible by finding suitable ways to help preserve these resources. This action will help take the waste from one user and another user can use the shoes as a resource. It's the perfect example of cradle to cradle sustainability. This action ensures that the resources in the shoes are utilized to the maximum level while it will enhance the social and economic standards of its beholders.
1.3.6. How will this action be sustained when you are not here?
I will make sure that the IES staff will find the appropriate individual who shares the same passion as I do. As the results indicate, it has a lot of potential so before departure I'm hoping this action succeeds so the IES will want to do anything they can do make sure this action continues. I will also make sure that the shoe stores stay in contact with IES to communicate back and forth regarding the bins.
1.3.7. Document format
This is an HTML type document
1.3.8. Copyright license of your report
Attribution CC BY: This license is the most flexible license available and allows for future success. It allows others to build upon your original work, adding what ever they please to format you produced. They are able to redistribute, modify and remix all your information as long as they credit you for your work.
I would pick this license because i'm human and I do make mistakes. Therefore, all of the help that I can get to make sure this action is carried out in the best possible way will be very beneficial. Until they are physically carried out nobody knows if they are going to be successful; and if not successful things are going to need to be changed for future success. If at the end of this semester my advertisements and incentives did not draw enough donations from IES students then a better designed system will need to be put into place in the future to enhance the outcome. I also agree that all information posted on this wiki page should be free for any future IES student for this action to be implemented in the future. Hopefully a student will be able to make this a great action because it has a lot of potential to help a lot of people if executed properly.
1.4. Time-sheet / Chronogram
April 1- Talk to faculty to get the go ahead on placing a "smell free" bin for students to place shoes. I plan on having two bins in IES.
April 3- Go to athletic stores to pitch my idea and try to get the go ahead on this idea.
april 8th- Distribute bins; distribute flyers around IES and city
1.5. References & Links
1.6. Students involved in this action
DREW PERO- worked on this alone
Assignment 4: Peer review form
Grades for this action report (From the PROFESSOR)